Increase purchases through e-commerce due to attractive offers

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Mumbai, Ta. Friday February 21, 2020

Sales of e-commerce have been increasing in the total sales of goods such as smartphones, washing machines, televisions and ACs. The e-commerce service, which is open 24 hours and 7 days, is witnessing this sales growth.

Good research in terms of prices and the changing consumption patterns of consumers are also the reasons for this, a research firm's report said. Of the total smartphones sold in India in the 5th, 5% were sold through e-commerce. In 7, the figure was 5%. In the case of TV, 5% of total sales are made through e-commerce, a research firm said in its report.

In terms of sales of freezes, the number which was 5% in 2 has increased from 3 to 5%. That is, the popularity of buying tools through e-commerce is also increasing. A similar situation is seen in the case of washing machines and ACs.

As the touch and fill factor works in the case of freezes and washing machines, its purchase will still be more offline.

Another reason for the increase in online sales is the rise in the use of mobile phones in addition to the Internet. About 5 percent of all urban consumers consume shops and services, saying they should be open 24 hours a day.

Flexibility, availability of twenty-four hours, good financial options are becoming factors in the growth of e-commerce, the report noted.


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